Sony Canada Pulls Killzone 2 Ads Bearing "Menacing Head"
Toronto area teacher and others complained about images, said they were reminiscent of Iraq War.
By Kat Bailey, 03/12/2009
That Helghast head on the Killzone 2 boxart? Yeah, it's pretty menacing. So menacing, in fact, that the advertisements containing said terrifying head have
been pulled from Toronto bus stops everywhere.
According to the Toronto Star (via Kotaku), the ads were pulled after teacher Davis Mirza emailed Sony Canada to complain about the Killzone 2 ads in the bus
shelter near his school. Mirza said that his kids "come from a lot of different countries, who have to experience violence" and that the ads are
"stuff they don't need to see."
Mirza described the central image of the Helghast as "a menacing head with glowing eyes," and the background as a warzone "like Iraq."
"I don't think that when you're in Scarborough, where we're having to deal on a constant basis with violence, that does anything to help
promote any kind of community renewal or even responsibility," he said.
Sony Canada responded by pulling the ads from the bus shelter, and more were pulled after similar complaints were received in a different area. Now it looks
like Sony is just doing away with the bus shelter campaign altogether.
"They were coming down at the end of the week; we just asked them to speed up the process," said Sony Canada public relations specialist Kyle
Moffatt.
Good plan. Can't have those Helghast holding back community renewal for too long.
"No can brain today. Want cheezeburger."
From NGE: Nobody Dies, by Gregg Landsman
http://www.fanfiction.net/s/5579457/1/NGE_Nobody_Dies
Toronto area teacher and others complained about images, said they were reminiscent of Iraq War.
By Kat Bailey, 03/12/2009
That Helghast head on the Killzone 2 boxart? Yeah, it's pretty menacing. So menacing, in fact, that the advertisements containing said terrifying head have
been pulled from Toronto bus stops everywhere.
According to the Toronto Star (via Kotaku), the ads were pulled after teacher Davis Mirza emailed Sony Canada to complain about the Killzone 2 ads in the bus
shelter near his school. Mirza said that his kids "come from a lot of different countries, who have to experience violence" and that the ads are
"stuff they don't need to see."
Mirza described the central image of the Helghast as "a menacing head with glowing eyes," and the background as a warzone "like Iraq."
"I don't think that when you're in Scarborough, where we're having to deal on a constant basis with violence, that does anything to help
promote any kind of community renewal or even responsibility," he said.
Sony Canada responded by pulling the ads from the bus shelter, and more were pulled after similar complaints were received in a different area. Now it looks
like Sony is just doing away with the bus shelter campaign altogether.
"They were coming down at the end of the week; we just asked them to speed up the process," said Sony Canada public relations specialist Kyle
Moffatt.
Good plan. Can't have those Helghast holding back community renewal for too long.
"No can brain today. Want cheezeburger."
From NGE: Nobody Dies, by Gregg Landsman
http://www.fanfiction.net/s/5579457/1/NGE_Nobody_Dies