Rob, the numbers sound right on the money.
My experience has been for an internet audience - even a large one, your breakdown between boosters (your option 1) enthusiasts (your option 2) Hangers on (your option 3) and Consumers (option 4) is pretty wide. for every hundred viewers I would put it at 1, 2,3, 94 - and that might be generous.
The rule I go with is that most consumers are just that - they consume to product, without offering feedback plus or minus. This can sometimes be daunting as a creator or organizer, but it not really an indication of their engagement. They consume the product, so they see value in it and appreciate it at some level - even if they are not vocal about it.
My experience has been for an internet audience - even a large one, your breakdown between boosters (your option 1) enthusiasts (your option 2) Hangers on (your option 3) and Consumers (option 4) is pretty wide. for every hundred viewers I would put it at 1, 2,3, 94 - and that might be generous.
The rule I go with is that most consumers are just that - they consume to product, without offering feedback plus or minus. This can sometimes be daunting as a creator or organizer, but it not really an indication of their engagement. They consume the product, so they see value in it and appreciate it at some level - even if they are not vocal about it.