"We call it the intensive care unit for a reason"
Quote:To create awareness of the problem and raise funds to build a new hospital, SickKids partnered with Airbnb recently in a campaign that likely surprised people who came across it on the accommodations website.
For $2,392 per night, people could rent a bed in a mock SickKids Pediatric Intensive Care Unit (PICU) for a three-hour experience they'd share with three other guests. The cost represented the actual cost of running a single PICU bed for a night, and the money went to the hospital's fundraising drive.
The experience sold out.
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Rob Kelk
Sticks and stones can break your bones,
But words can break your heart.
- unknown
Forever neighbours, never neighbors
Government of Canada: How to immigrate to Canada
Rob Kelk
Sticks and stones can break your bones,
But words can break your heart.
- unknown
Forever neighbours, never neighbors
Government of Canada: How to immigrate to Canada